-
Sunday, 08 April 2012 4:00
Social Media Marketing
Posted by admin
Social media marketing is a recent addition to organizations’ integrated marketing communications plans. Integrated marketing communications is a practice organizations follow to connect with their target markets. Integrated marketing communications coordinates promotional elements: advertising, personal selling,...

Comments are closedRead more
-
Friday, 08 April 2011 3:56
Search Engine Marketing
Posted by admin
Search engine marketing, (SEM), is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages (SERPs) through the use of, paid placement, contextual advertising, and paid inclusion....

Comments are closedRead more
-
Wednesday, 23 February 2011 9:19
News Publsihers Enter the Daily Deal Space
Posted by admin
The fastest growing segment of Daily Deal companies is not entrepreneurs, its media publishers. News papers have seen record declines in revenue, with no barrier to entry, Daily Deals are a easy supplement to those...

-
Wednesday, 23 February 2011 9:18
Charitable Giving in the US
Posted by admin
Charitable giving overall remained flat in the three months through November 2010, compared to the same period a year earlier, while online giving grew 8.7 percent, two new surveys say....

